Facebook for Developers Facebook Analytics Messenger Developers. And thanks to the Facebook Analytics app, all this valuable data is available on the go. Not only will you be able to track your information on Facebook itself, but it will help you create a broader picture of your ad campaigns through Google Analytics. Facebook Page Insights gives you detailed analytics for your Facebook Page, so you can track what works, learn how people interact with your content, and improve your results over time. You can now tailor future ads to achieve greater viewership and conversion rates. Google Analytics is a native connector in Data Studio, so you don’t need any other integration to bring this data into your report. By making a single campaign, you can reach people on all their favorite apps and websites. Facebook Audience Insights gives you aggregate information about two groups of people—people connected to your Page and people on Facebook—so you can create content that resonates and easily find more people like the ones in your current audience. Part of the Bigger Facebook Ecosystem. Tracking Facebook ads in Google Analytics is a good idea if statistics from different sources aren’t aligned — for example, if you’ve found problematic data in Ads Manager and Google Analytics that doesn’t match whatsoever. https://www.klipfolio.com/blog/facebook-ads-google-analytics Create an Ad Create a Page. Facebook Ads Insight comprehends the performance of the advertisements that you run in Facebooks and the value you have gained from them. Supermetrics is a popular option for integrations with Facebook Ads Manager, Facebook Insights, Instagram Insights, and others. Clicks are when a user engages with an ad and can include a share, like or comment. Facebook ad clicks and Google Analytics sessions are different metrics: Facebook offers the metrics “Clicks” and “Link Clicks”. Facebook Ads Insight Analytics. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing. But when you use Facebook Analytics, your Facebook ads and Facebook Page are in lockstep with your analytics tool. This gives a key insight on campaign results and the conversion rate. Facebook Audience Insights helps you understand your Facebook audience so you can better target ads and create more relevant content. ... With a few clicks, you can run ads across Facebook, Instagram, Audience Network and Messenger. Whereas, “Link Clicks” is when a user clicks on a … Log into Facebook to start sharing and connecting with your friends, family, and people you know. Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. Knowing this information is vital for creating Facebook ads that will be beneficial to your company. Tags: Facebook, Facebook Ads, Facebook Ads Manager, Facebook Analytics, Instagram, Instagram Ads About the author Dmitry Dragilev Founder of JustReachOut.io - helping 5000+ businesses focus on most relevant journalists and stories to get featured in press on constant basis. For Facebook Ads Manager, you can use a partner connector. Ads Manager is a powerful ad management tool, but it’s designed for advertisers of any experience level.